The LDMM Blog: International E-commerce, Localisation and Growth
Expanding an online business across borders raises the same questions again and again. Which market first? Country domain or subdirectory? Which payment methods does a German or Dutch customer expect at checkout? And how do you get recommended by ChatGPT in a language you don't speak?
This blog answers those questions with what we know best: practice. Every article is drawn from our daily work as a multilingual digital marketing agency helping e-commerce brands, retailers and startups grow internationally, and backed by sourced data rather than recycled theory.
What you'll find here
Our articles cover the full journey of international expansion: international SEO and keyword research done market by market, GEO (Generative Engine Optimisation) for visibility in AI-powered search, checkout and payment optimisation by country, domain strategy for multilingual websites, and the organisational side of running marketing across borders. Start with our five principles for international expansion if you're new here, it condenses everything that follows.
Who writes this blog
LDMM Agency was founded in Hamburg by two e-commerce experts with backgrounds at OTTO, Gebr. Heinemann and in fintech. We work in five languages, German, English, French, Spanish and Italian, which means every market insight on this blog comes from someone who reads that market in its own language.
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+49 162 4240005
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